Monthly Archives: January 2012

Keeping up with Joneses easier during recession, for the rich

A recent study in the Journal of Consumer Research investigates the spending behaviors of wealthy households during periods of recession. Authors Wagner A. Kamakura (Duke University) and Rex Yuxing Du (University of Houston) write that “even when their consumption budget … Continue reading

Posted in Consumer Behavior News | Tagged , , , | 3 Comments

What influences your buying behavior?

We heard a story on American Public Media’s Marketplace on Friday that caught our attention: What factors do people consider when they’re looking to buy a new car? Here’s a bit of the transcript: Kai Ryssdal: People who’re in the … Continue reading

Posted in Consumer Behavior News | Tagged , , | 8 Comments

Welcome to Beyond the Purchase!

We’re live! launched yesterday morning as an interactive website allowing individuals to participate in research exploring the link between spending decisions and well-being. So far we’ve had over 100 people join, and we’re already getting great coverage from our … Continue reading

Posted in Press Coverage | Leave a comment